Content marketing (i.e. blogging) is such a powerful tool for freelancers and small businesses. With it, you can:
- Increase your business’s visibility in search engines.
- Become an authority on a certain subject matter and in your niche.
- Attract prospects without having to do any work but write really great content.
- Teach existing clients or customers best practices with DIY content.
- And much, much more.
But where do you get started? And how do you make sure that you write content that both your website visitors and Google can read? Easy. Use this blog post template to guide you.